Shoppers and Tech Lovers rejoice! Today Google has launched their Google Catalogs app which allows you to browse all your favorite catalogs in one spot. I'm really excited to see this service as I recently downloaded the new Ikea catalog to my iPad and it's great to flip through and keeps my counters clear of catalog clutter. Google Catalogs has already partnered with several of our favorite stores including: Anthropologie, CB2, West Elm, Crate & Barrel, Nordstrom, Sephora and many more. And while it's obviously convenient to flip through your favorite catalogs without waiting on the mail, they've incorporated some pretty cool features. There are features you'd expect like the ability to zoom in on products and connect to the website or find them at local stores. But then there are some really cool features like being able to take the products you like all from different catalogs and create a collage of your favorites. You can share your collage with friends or check out collages other people have created. I think this is a great feature, especially if you're looking for design inspiration for your house. You can also search for particular products across all catalogs. Once you've added a catalog to your favorites, you'll be notified every time a new one comes out. So on the one hand, Google Catalog is "green" which is nice, but also dangerous for our pocketbooks!
Google Catalogs is currently available for iPad and coming soon to Android tablets--which seems a bit ironic. Check out the video below for an introduction: