According to CapIQ, Pinterest has raised more than $1,000,000,000 and is valued at $11B. While there's plenty of buzz about their IPO plans, they've yet to file an S-1. In the meantime, we thought we'd take a look their stats.
Users & Growth
From March 2014 to March 2015, Pinterest's user base climbed 25% year-over-year to 72.8 million monthly active users. Source: Mashable, ComScore
US Users:
According to new estimates from eMarketer, the social network’s US user base will reach 47.1 million in 2015, up 11.4% year over year.
Source: eMarketer
Total Pins
April 24, 2014 Pinterest CEO Ben Silbermann announced that users had contributed more than 30 billion Pins since the service was founded, a number that has grown by nearly 50 percent in the past six months alone. Users have also created more than 750 million boards in that time.
Source: TechCrunch
Types of Pins
May 2014 RJ Metrics conducted a survey of 50,000 random pinterest users and their pins.
Highlights:
The average active female user has made 158 pins.
Most popular categories on Pinterest. 20% of pins fall in the Food and Drink category, 12% are DIY & Crafts, and 11% are Home Decor.
Source: RJ Metrics
Alight has a great infographic entitled "Pinning it Down: A Guide to Consumers' Relationship with Pinterest". You can check it out here.